Editorial

Advertising Opportunities

Premium advertising solutions alongside industry-leading journalism

Discover print and digital advertising opportunities with fDi Intelligence, a specialist publication from the Financial Times. Showcase your organisation to the most important decision makers, including C-Suite executives and cross-border investment professionals.

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Advertising Opportunities

fDi Intelligence, a publication from FT Locations, provides unique insight into the momentous adjustment that the global economy is experiencing. Our unique brand of journalism provides the audience with:

  • Data-driven editorial coverage of the latest trends in global investment, based on our proprietary foreign investment databases – fDi Markets and fDi Benchmark

  • Intelligence on the investment potential of geographies in both developing and developed markets

  • Exclusive interviews with decision-makers from both the private and public sector

  • A unique business-to-business platform bringing together the investors and the policy-makers tasked with attracting investment.

Sizes

  • Full Page

    Full Page

    type: 266x178 mm

    trim: 297x210 mm

    bleed: 303x216 mm

  • Half Page Horizontal

    Half Page Horizontal

    type: 131x178 mm

  • Double Page Spread

    Double Page Spread

    type: 266x380 mm

    trim: 297x420 mm

    bleed: 303x426 mm

Rates

Rates

Full Page

£8,044

Half Page

£4,236

Double Page Spread

£16,089

Outside Back Cover (Full Page)

£9,260

Inside Front Cover (Full Page)

£8,819

Inside Back Cover (Double Page Spread)

£17,086

Digital advertising - fDiIntelligence.com

fdiintelligence.com is regularly updated to be a trusted source of information for investment professionals, alongside covering the current topics of the day - it also covers all the content displayed in the print edition.

132,311

Average Monthly Page Views

50,362

Average Monthly Visitors

41S

Average Dwell Time

Frequency

Updated daily with on-going information and data analysis.

Audience

fdiintelligence.com is mostly made up of C-Suites, corporates and those working at IPAs/EDOs.

Content / Themes

fdiintelligence.com focusses on covering the current topics of the day - from the war in Ukraine, to sustainability, or tech ecosystems.

Sizes

Sizes
  • Billboard

    type: 970x250 px

    device: Desktop

    rotation: Rotating

  • Leaderhead

    type: 728x90 px

    device: Desktop

    rotation: Rotating

  • Half Page

    type: 300x600 px

    device: Desktop

    rotation: Rotating

  • MPU

    type: 300x250 px

    device: All devices

    rotation: Rotating

Rates

fDi Homepage Takeover

£8,000

fDi Site Domination

£12,500

fDi Homepage Takeover & fDi Site Domination

£17,500

Digital advertising - e-Newsletter

Delivered twice a week (regular editions), the fDi Intelligence e-Newsletter allows you to share your message with our engaged fDi subscribers via an MPU ad position (300x250 px) that would sit within the content, halfway down the e-Newsletter. This proposition allows 100% Share of Voice of the e-Newsletter for a one-month duration.

7,750+

Subscribers

25%

Average Open Rates

5.5%

Average CTR (Click-Through Rates)

Frequency

The regular fDi e-Newsletter editions are delivered twice a week to our highly engaged fDi subscriber audience. Alongside this, they'll also be other fDi editorial e-Newsletters released throughout each month of the year.

Audience

fDi e-Newsletters are opt-in only ensuring that you are able to reach a tailored and engaged audience that have specifically elected to receive this fDi Intelligence content.

Content / Themes

The regular weekly fDi editorial e-Newsletters are fDi Digest (released on Tuesdays) and "fDi Graph Time (released on Wednesdays).

Rates

Rates

1x month campaign sponsorship (min. 2x e-Newsletters a week)

£7,000

Partner Content: article

Marked as “Partner Content by (client name)”, your content will be surfaced on the fDi Intelligence homepage and Partner Content section of the site. It will then be fully searchable alongside fDi Intelligence editorial and promoted in our fDi e-Newsletters and social channels.

Audience

These campaigns will be placed online to give it strong exposure to our engaged audience of C-Suites, Government investors and influencers, analysts, and leading economists exploring FDI investment opportunities.

Content / Themes

A standard fDi Partner Content campaign will allow you to showcase your own content - or content created by our in-house experts - to fDi Intelligence’s powerful audience on its own unique content page(s) on fdiintelligence.com.

Rates

Rates

1x online article on fdiintelligence.com

£15,000

2x online articles on fdiintelligence.com

£20,000

Partner Content: video

We offer a range of Partner Content video options to suit a client's needs.

1X

month campaign duration

15,000

estimated video views

1 X 3MIN

highlight video on fdiintelligence.com

In Conversation With

A one-to-one interview between a client spokesperson and an experienced host, filmed in the FT’s Studio at our Bracken House Head Office in London, or on location (additional costs apply).

Spotlight On

A promotional-style video shot on location discussing the investment and business opportunities of the host geography.

Animated Video

A team of highly skilled animation specialists will deliver state-of- the-art video content.

Rates

Rates

In Conversation With starting from £40,000

Spotlight On starting from £40,000

Animated Video starting from £40,000

Contact Us

To present your location or company to our worldwide audience, or to learn more about our commercial opportunities, please reach out to Paul Holman, Head of fDi Intelligence Advertising (paul.holman@ft.com).

Data Source, Internal FT Source.